Thoughtfully selected ingredients
Raw materials are considered as part of the formulation process with attention to ingredient quality and purpose.
About INCIA
Care begins with what goes into it.
INCIA brings together carefully considered ingredients, formulation knowledge and research to create personal, family and home care designed for everyday life.
Our philosophy
Thoughtful care for the people and moments that matter most.
Our approach
Nature gives us the starting point. Research helps us understand what to do with it.
INCIA's approach is built around understanding ingredients, studying how they behave within complete formulations and maintaining consistency through development and production.
Why INCIA
Care you can feel good about.
What goes into the products you use every day matters. We focus on considered ingredients, thoughtful formulation and a development process designed around everyday care.
Developed with skin in mind
Personal care products are created with the everyday needs of skin, body, hair and family routines in mind.
Research behind the formulation
Laboratory research, formulation development and quality assessment support the journey from raw material to finished product.
Research & Development
The work behind the bottle.
Behind each formulation is a development process involving ingredient research, laboratory assessment, formulation work and production controls.
01
Plant & ingredient research
Botanical and plant-derived raw materials are explored as part of the ingredient development process.
02
Formulation development
R&D teams study how ingredients work together within the complete formulation and refine the finished product.
03
Microbiological assessment
Microbiological testing can support the assessment of raw materials, production conditions and finished products.
04
Quality control
Production and testing procedures are designed to help maintain consistency throughout the manufacturing process.
Inside INCIA
Different disciplines. One development process.
Research and testing span multiple specialist areas, each contributing to the development and evaluation of products.
R&D Facility
Formulations are developed and refined through scientific collaboration across different disciplines.
Cell Culture Laboratory
Cell-based laboratory methods can support product and ingredient evaluation during development.
Microbiology Laboratory
Microbiological assessment supports quality evaluation across raw materials, production and finished products.
From ingredient to finished product
Considered at every stage.
The finished product is the result of a series of decisions, checks and development stages rather than a single ingredient.
01
Raw materials
Ingredients are considered before entering formulation development.
02
Formulation
Formulas are developed and refined through R&D work.
03
Assessment
Laboratory and microbiological evaluation support development.
04
Production
Controlled production processes support batch consistency.
INCIA Australia
Better choices for you, your family and the everyday moments that matter.
INCIA Australia brings personal, family and home care together under one considered approach — thoughtful ingredients, formulation knowledge and care designed for everyday life.
Explore INCIA →Our Certifications
Standards behind our care.
Explore the standards and certifications connected with INCIA products, manufacturing, ingredients and responsible care.
01
ETKO COSMOS Organic
COSMOS Organic certification applies to products meeting defined requirements for agricultural and organic content, including applicable organic ingredient thresholds.
02
ETKO COSMOS Natural
COSMOS Natural certification relates to products formulated according to defined natural-origin ingredient and formulation requirements.
03
Cruelty Free
Indicates that the relevant products are presented as not tested on animals.
04
Vegan
Indicates that the relevant certified products are formulated without animal-derived ingredients.
05
ECOCERT
ECOCERT applies defined standards for natural-origin ingredients, formulation practices and permitted ingredient use.
06
Reef Safe Sunscreen
Refers to sunscreen formulations developed with consideration for ingredients associated with marine and coral environments.
07
BRC Global Standards
BRC standards relate to quality, hygiene and safety controls across raw-material handling, manufacturing and finished products.
08
GMP
Good Manufacturing Practice refers to systems and controls designed to support consistent and reliable production standards.
09
Zero Waste
Zero Waste practices focus on reducing waste generation, improving resource efficiency and supporting recycling and recovery wherever possible.
10
Halal
Halal certification indicates that applicable products and production processes meet defined Islamic ingredient, processing and hygiene requirements.